ATARU
Palette
( 01 )#EE714A
Main
( 02 )#FFFFFF
Secondary
( 03 )#51BDAB
Third
Ataru is a retail concept targeting Indonesian millennials. RubberDucky & Orange Branding were asked to design a brand identity, brand visual identity guide, packaging, and retail concept, as well as to provide advice on brand activation.
Solution
RubberDucky & Orange Branding designed the ATARU flagship store, a shopping mall boutique, and a pop-up shop concept.
Solution
RubberDucky & Orange Branding designed the ATARU flagship store, a shopping mall boutique, and a pop-up shop concept.
